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PresidentsLetterTheFirstAnnualNJBINAwardCere-monywasagreatsuccessWewerehonoredtohaveLieutenantGovernorKimGuadagnokickoffoureventwithawonderfulspeechtotheentrepreneursandcommunitythatwerepresent.Itwasalsoapleasuretohearabouttheaward-winningcompaniesthatarecreatingnewjobsfortheStateofNewJerseyandtohearthemgivecredittotheirincubatorsforprovidingthemwiththeopportunitytocreatethosejobs.Iwanttothankalloftheentrepreneursthroughoutthenetworkfortheircouragetostandupanddothehardworkthatneedstobedone.Theirsuccessesencourageustogooutandbringinasmanyresourcesaswecantoaidtheminthateffort.WearealsohappytothankGovernorChrisChristieforrecentlyawardingNJBINaSkills4Jerseygrant.Thesegrantsenableustotailorprogramstomeettheuniqueneedsofourstartupcompanies.WithmoretrainingtoofferstartupsNJBINhasastrongerpositionfromwhichtomarketourprogramstoattractbusinessesintoNewJerseyandtheNJBIN.SuzanneZammitPresidentofNJBINSpring2013WhatsInsideSpotlightMeadowlandsRegionalAcceleratorpg.2IncubatorNewspg.3InterviewwithJeanneM.Sullivanpg.3HatchingaStartupattheEDCIncubatorpg.5SuzanneZammitPresidentNJBINContinuedonpage6FirstAnnualNJBINAwardsTheNewJerseyBusinessIncubationNetworkNJBINrecognized20high-performingcompaniesfromits15incubatorsacrossthestateatitsFirstAnnualBusinessIncubationAwardsonApril262013.Thecompanieswerefromawiderangeofindustriesincludingthelifescienceinformationtechnologyandenvironmentalindustries.Lt.GovernorKimGuadagnothehonoredguestspeakercongrat-ulatedthecompa-niesontheiraccom-plishmentsandthankedthemforthecontributionstheyaremakingtoNewJerseyseconomy.ThesuccessofoureconomynotjustinNewJerseybutintheUnitedStatesisrighthereinthisroomsaidGuadagno.TheabilitytobeinnovativeLt.GovernorKimGuadagnospeakingattheNJBINAnnualAwardsPixtions IncubatorSpotlightMeadowlandsRegionalAcceleratorOnedayinOctober2012therewasanunusualparadeofcarstrucksandpushcartsgoingdownWallStreetWestinLyndhurstNewJersey.Itwasmovingdayforthe11startupcompaniesthathadresidedintheNewJerseyMeadowlandsCommissionBusinessAcceleratorandthevehicleswerefilledwiththeofficefurnitureandsupplies.Theyweremovingtotheresi-denceoftheacceleratorsnewhostBergenCommu-nityCollegeattheMeadowlandswhichwasrightaroundthecorner.ByrelocatingtoitsnewhosttheacceleratorjoinedmanyofNewJerseysincubatorsthatarehostedbyauniversityorcollege.Therearemanyeducationalandtrainingbenefitsforstudentsandentrepreneursasso-ciatedwithclosetiesbetweeneducationalinstitutionsandincubatorssaidMichelBitrittoPh.D.formerlyDirectoroftheMeadowlandsCommissionBusinessAcceleratorandnowEntrepreneurinResidenceattheMeadowlandsRegionalAcceleratoratBergenCommunityCollege.BergenCommunityCollegeistherightplaceintheMeadowlands.Thecollegeisimmersedingrowingjobsandtheeconomyandinprovidingtheeducationalenvironmentinwhichtoprovidestudentswiththebackgroundthattheyneedtogrowtheeconomy.Theaffiliationwithaneducationalinstitutionhasofferedmanybenefitstotheacceleratorclients.Theyhaveaccesstostudentinternsbythebeginningofthissummertherewere20internsworkinginincu-batorcompanies.Ofthe20internstwohavebeenhiredfull-timebyincubatorcompanies.Theincubatorcompaniesalsoarehelpingtoenhancetheclassroomexperience.RobertJensonpresidentandCEOofincubatorcompanyAgreenabilityageothermalenergycompanywillbelecturingforGreenPathwaysacollegeprogramthatpreparesskilledworkersfortheemergingindustryofrenewableenergyandenergyefficiencysectorjobs.Anothercompanyisworkingwithaprofessortodesignafinalclassprojectaroundthecompany.Theincubatorisworkingonguidelinesforstudentstogetacademiccreditfortheworktheyaredoingforthecompanies.Theacceleratorspaceitselfhashadapositiveimpactonthecompanies.Thereisalargeopenspaceinthemiddlewithindividualofficesaroundtheperimeter.TherearewindowedofficeswithviewsofManhattanandsharedspace.ThefifthfloorhasbeenturnedintolabsandaclassAconferencecenterwithstate-of-the-artaudiovisualequipmentacommercialkitchenandviewsoftheManhattanSkyline.ThereseemstobemoreinteractioninthistypeofenvironmentasopposedtotheMeadowlandsCommissionAcceleratorwhereeverycompanyhadadoorsaidBitritto.SincethemovelastOctoberthenumberofcompaniesintheacceleratorhasgrownfrom11to16withonemoreinthepipeline.Asofthesummerof2013therewere51peopleemployedbyacceleratorcompanies.Whiletheacceleratorcontinuestogrowthereisalsoworkunderwaytorefineitsmission.Ourmissionrightnowistogrowtheeconomyandassistinnovationideallyfocusedoninnovation-basedcompaniesusingtheresourcesinamutualwaywithBergenCommunityCollegesaidBitritto.Thecollegehasanewpresidentsowerealsolookingatwhereweareandhowwemightwanttoredefineourmissionaswemoveforward.Onenewdirectioncanbetowardsthehealthcareindustry.BergenCommunityCollegewillbebreakinggroundforanewbuildingmid-JulyinParamusthatwillhousethecollegeshealthprofessionsprograms.ThehealthcareindustryisonethatthecollegeisfocusedonthereforestartupbusinessesinthatindustrywouldhelpprovidejobsthatareneededinthisareasaidLindaEmrdirectorofBergenCommunityCollegeattheMeadowlands.Itwillalsohelpwiththeeconomicdevel-opmentcomponentthatweareworkingonwiththecounty.Butwealsowanttodoalittlemoreresearchintoadditionalpotentialareasforeconomicdevelopmentbeforefullydefiningtheacceleratorsmission.InkeepingwithaninterestinhealthcareacompanythatPage2Continuedonnextpage Page3isstartingahealthcareprovidernetworkwasjustapprovedfortheaccelerator.TheresanincredibleneedinthecountyforthosetypesofserviceswiththeagingpopulationsaidEmr.Thereisspaceforafewmorecompanies.InterestedcompaniesshouldcontactBitrittoat201-301-1280ormbitrittobergen.edu.WereopenforbusinessesInterviewwithJeanneM.SullivanJeanneM.SullivanisCofounderandGeneralPartnerofStarVestPartnersaventurecapitalfirminNewYorkCity.StarVestdifferentiatesitselfthroughitsexper-tiseanddeepdomainknowledgeofSoftware-as-a-ServiceSaaSeCommerceinfrastruc-turedataandcontentservicesInternetmar-ketingandsecuritysoftwareandrelatedbusinessmod-els.FollowingareexcerptsfromaninterviewwithSullivan.PleaseprovideabriefsketchofStarVestThefourgeneralpartnersfoundedStarVestbackin1998-1999andraised150milliondollars.Thiswasagreateventinourlivesbecauseitwas--andstillis--aterrifictimetoinvest.EveninourearliestPPMprivateplacementmemo-randumwespokeaboutcloudcomputingandsoftwareasaserviceSaaS.In2009weraiseda250milliondollarfundandwereprescientaboutdataasaserviceinourofferingmemorandumandthiswaslongbeforeitwaswidelypopularasaninvestmentthesis.InwhattypesofcompaniesdoyouinvestWeweretheonlyVCfirmthatinvestedinNetSuitewhichbecameoneoftheleadingSaascompanies.Sincethenwehaveinvestedinmorethan20SaaScompa-nies.Wefocusonbusiness-to-businessopportunitiesineCommerceinfrastructuresoftwareInternetMarketingdataservicesandcybersecurity.continuedonpage7JeanneM.SullivanCofounderandGeneralPartnerStarVestPartnersIncubatorNewsNewJerseyBusinessIncubationNetworkNJBINandthePlainfieldChamberofCommerceinpart-nershipwithTheIncubatorBOSSTheAlternativePressandseverallocalchambersandSIDsSpecialImprove-mentDistrictsarehostingtheMenandWomenofUnionCountyGolfOuting.ThispremiereGolfOutingtakesplaceonFridayJuly122013atthenewlyrenovatedstateoftheartGallopingHillsGolfCourseKenilworthNJ.Non-golferscanattendanetworkingandBBQfollowingtheevent.Forcompleteinformationandtoregistergotohttpbit.lyGolfBIN.TheCommercializationCenterforInnovativeTechnologies3DBiotekhttpwww.3dbiotek.comwebandHackensackUniversityMedicalCenterhttpwww.hackensackumc.orghavesignedacollaborationagreementtojointlydevelopacancerdrugscreeningmethodforpersonalizedmedicine.Thiscollaborationistheresultofthepromisingworkbe-tween3DBiotekandHackensackUMCinthelastthreeyears.Seefullarticleathttpbit.ly3DBiotek.CelviveInc.httpwww.celvive.comwasrecentlyfeaturedinanarticleintheCourierNews.ThearticledescribesthecompanysnewapproachtotreatingspinalcordinjuriesthatusesaclosedbagsystemtoisolatespecificAdultStemCellsfromthepatientsselfBoneMarrow.Readthearticleathttpbit.lycelvivebin.TheIncubatorBOSSJeffreyDunndirectorofTheIncubatorisnowEditorandlicenseeofTheAlternativePressTAPPlainfield.TAPisahyper-localnewspaperinNewJersey.continuedonpage4 andeducationalseminarstoimprovevetheconsumersabilitytoinstantlycompareoptionsamongleaseandloanoffersfrommajorinstitutions.Franchiseopportuni-tiesexistastheygrow.SpeechTranswasoneofthreesemifinalistsintheun-der1millioninsalescategoryattheveryprestigiousEntrepreneurOrganizationEOawardseventheldattheRutgersBusinessSchool.SpeechTranssmasheslanguagebarriers28differentlanguageswiththefast-estandmostaccurateSpeechtoSpeechTranslatorformobilephonePCandLandlineavailabletoday.Marketsincludemedicalinternationalbusinesseducationandtravelwithpotentialvalueforthehearingimpaired.TheyhavereceivedSeriesAfundingfromtheJumpStartangelinvestmentarmoftheNewJerseyTechnologyCouncilandhavebeenfeaturedonFoxandNBCandinUSATodayWiredMaximlifehackerPCWorldandLaptopMagazine.Theirtechnologyisnowpreloadedineachofthe10millionHPlaptopsanddesktopsshippedannuallytherebyenhancingHPsabilitytoprovidemultilingualvideoconferencing.IncubatorNewscontinuedfrompage3EnterpriseDevelopmentCenteratNJITSahshhttpwww.sahshe.comabeautyproductsubscriptionservicewasawardedasummersworthoffreerentattheEDCinacompetitionheldbytheNewarkInnovationAccelerationChallengeBrickCityDevelop-mentCorporationandtheInstituteforEntrepreneurialLeadership.ThecompanywasrecentlyhighlightedintheStar-Ledger.Readthearticleathttpbit.lySahsheBIN.MeadowlandsRegionalAcceleratoratBergenCommunityCollegeFastBagsCorporationdbaRecircleBrandsmadeitintothesecondroundofauditionstoappearonABCsSharkTank.Thecompanyisveteranownedandhasdevelopedamulti-patentedtrashbagdispensingsystemthatincorporatesOxo-biodegradabletrashbags.BagUpssavestheenvironmenttimeandmoneyespeciallyforlargecorporations.FastBagsCorp.manu-facturesexclusivelyinNewJerseyandutilizesveteransandpeoplewithdisabilitiesinoccupationalcentersthroughoutthestate.ThecompanywasrecognizedasanoutstandingNewJerseyentrepreneurialcompanybytheNewJerseyBusinessIncubationNetworkataneventlateAprilattendedbyLieutenantGovernorKimGuadanoandhasbeenfeaturedonlocalandnationalnewsadozentimesalready.ViewavideothatissimilartowhatwassubmittedtoSharkTankathttpbit.lyBagUpsBIN.Releuspresentedtoapanelof7venturecapitalistsattheVentureAssociationofNewJerseyVANJEntrepre-neurExpoandElevatorPitchOlympicsandwasverywellreceivedbyinvestorsandanaudienceofover200people.TheeCommerceestageautomotivesalesandmarketingcompanymakesitpossibleforconsumersandbusinessestoobtainsignificantsavingsonnewvehiclesbyleveragingthepowerofGroupPurchasingGPOandpassingdiscountsdirectlytocustomers.ThecompanyisdevelopingonlinetoolsforleadgenerationPage4 Page5HatchingaStartupattheEDCIncubatorEndomedixissomewhatofalatebloomer.Foundedinmid-2005inanoutofstateincubatorbyaneurosurgeonandascientistEndomedixstruggledtofinditsfootingintermsoftechnologyitsbusi-nessmodelandaviablebusinessplan.RichardRussojoinedthealmostvirtualcompanyaspresidentCEOin2009andmovedthefirmtotheEnterpriseDevelopmentCenteratNJITinNewarkin2010.SincethenEndomedixhasdevelopedasecondplatformtechnologyreducedittoworkingprototypesforitsfirstdevicesandconfirmeditsperformanceincontrolledcomparativeanimalstudieswithveryfavor-ableresults.ThefirmsinvitroandinvivostudyresultswillbepresentedatthisyearsCongressofNeurologicalSurgeonsinSanFranciscoandapaperforpublicationinaprofessionaljournalisinprepara-tion.ThefirmscorepatenthasissuedintheU.S.andCanadaandispendinginEuropeandadditionalIPdevelopmentisinprogress.Endomedixislearninghowtofly.RussodescribeshisexperienceattheincubatorasnestingatthecenterofNewJerseysecosystemformedicaldeviceventures.TheEDCnotonlyprovidesuswithlabsandofficesbutalsoactsasaportaltoanetworkofresourcesandcontactsthroughouttheregion.Thisnetworkinghelpsuslinkupquicklywiththepeopleandgroupsthatweneed.Thishelpsusreducebothcostsandtime.AtNJITwehaveaccesstosophisticatedanalyticallaboratoryinstrumentsandacadreofresearchprofessorswhoembodybothsuccessfulindustrialexperienceandacademicexcel-lence.AtEDCwecanwalkaroundthecornerandquicklymeetwithsomeoneoverlunchtohelpusdefineandaddressaproblem.UMDNJisalsoclosesomedicalandclinicalexpertiseisalsoreadilyavailable.Thepotentialfortimesavingacriticalele-mentforanystartupbutespeciallyforlifesciencecompaniesissignificant.TheavailabilityinNewJerseyofpersonnelexperiencedinmedicalproductdevelopmentregulatoryaffairsandqualityassuranceisabigplusasistheavailabilityofwell-trainedentrylevelstaffwithadvanceddegreesinbiomed-icalengineeringandrelateddisciplines.ThenumberoflifesciencecompaniesinNewJerseypointstothenumberofseniorindustrypeoplewhocanactasboardmembersandmentorsandwhocanopendoorstofinancing.Localinvestmentnetworksformedicaldevicestartupsandfinancialsupportfromourstatearelimitedsoanetworkofseniorindustrypersonnelisdoublyimportant.AllbusinessesneedlucktosucceedsaidRusso.Luckcanbedescribedaspreparationmeetingopportunity.ThenetworksatNJITandinNewJerseyhelpEndomedixpreparemorequicklyandwithlessefforttotakeadvantageoftheopportunitiesthatcomeourway.Endomedixsfirstdevicewillbeasurgicalhemostatwithbrainsurgeryasthefirsttargetedprocedure.Thesedevic-esareusedtocontrolbleedingduringandattheendofeverysurgicalprocedureespeciallywhensuturingoroth-erformsofligaturearenotfeasible.Thereisasweetspotforsuccesswiththeseproductscostreductionclinicaloutcomesimprovementimprovedsafetyandeaseofuse.WeexcelinallofthesecriteriaandhaveauniqueadvantageinbrainsurgeryourdevicedoesnotswellasdocurrentproductssaidRusso.ThepotentialmarketforEndomedixsfirstdeviceismorethan12millionsurgicalsurgerieswithanannualrevenuepotentialofalmost3billion.Russoplanstocomer-cializeEndomedixsfirstdevicesoutsidetheU.S.totakeadvantageoftheshorterregulatoryapprovaltimesinEuropeandLatinAmerica.HeaddsthatinadditiontoasuperiorperformanceEndomedixshouldhaveanotheradvantagemanufacturingcostspromisetobelessthanthosefortheleadingproducts.EndomedixisnotRussosfirstearlystagecompanybuthisthird.Hisadvicetopeopleconsideringastartupisknowthatmanyofyourinitiativeswillfail.Learnfromyourfailuresthesearebetterteachersthansuccesses.Buildagoodteamandtrytohavesufficientfinancingtosurvivetheinevitablefailuresanddelays.RichardRussoPresidentCEOofEndomedixInc.speakingafteracceptingawardattheNJBINAwardsevent. Page6FirstAnnualNJBINAwardscontinuedfrompage1andcreativeandtobringrealjobstoNewJerseyandtotheUnitedStatesishowweregoingtoturnthiseconomyaround.Wewerepleasedtosharethesuccessesofourincu-batorcompaniesatthefirstannualawardseventsaidSuzanneZammitpresidentofNJBIN.Therearecloseto500earlystageandstartupcompanieslocatedatournetworkof15incubatorsthroughoutNewJersey.ManynewjobswillcomefromNJBINincubatorstartupandearly-stagecompanies.WithourawardswearerecognizingthecompaniesthatarealreadymakingcontributionstoNewJerseyseconomicgrowth.Thewinningcompaniesfromeachincubatorarelistedbelow.BurlingtonCountyCollegeHighTechnologyandLifeScienceIncubatorsMountLaurelGoldTierTechnologiesasoftwaresolutionproviderspecializinginclienton-boarding.TranSendITaproviderofintegratedfinancialtransac-tionprocessingsolutions.BusinessDevelopmentIncubatorJerseyCityTheGlobeconGroupaproviderofworld-classsubjectmatterexpertiseinbankingandfinancialservices.KvibeProductionsLLCa35mmHDvideoproduc-tionservicescompany.EnterpriseDevelopmentCenteratNJITNewarkEndomedixInc.developedanenvironmentallyrespon-sivebiodegradablehydrogelthatcontrolsbleedinginsurgicalprocedures.Itsfirstcontrolledanimaltrialdemonstrateswinningperformanceonallkeyperfor-manceparameters.TheyhavereceivedsixSBIRgrantsfor1.1Mand625Kinprivatecapital.Truphoneapioneeringinternationalmobilecommuni-cationscompany.MeadowlandsRegionalAcceleratoratBergenCommunityCollegeLyndhurstCielPowerLLCacompanythatpromotesenergyeffi-ciencyawarenessthroughenergyassessmentsenergy-efficientretrofitsandparticipationintheNewJerseyHomePerformancewithEnergyStarProgram.FastBagsCorporationaveteranownedbusinesswithadegradabletrashbagdispensingsystemrecent-lyfeaturedonCBSMSNBCandFoxandFriends.TheproductismanufacturedinNewJerseyandemploysthedisabled.TheRutgersEcoComplexBordentownEcoWallsLLCacompanythatspecializesinthede-signinstallationresearchmaintenanceandmanufac-turingofverticallandscapes.OliveCreekFarmsculinaryherbsandspecialtieshy-droponicproducer.JuiceTankSomersetAnnaMikaproducerofeyewear.RKNetStudioscreatorsofCognitionsBridgeatrade-markedsuiteofmobilegamesforeducationentertain-mentbrainfitnessandcognitiveskillsdevelopment.RutgersFoodInnovationCenterBridgetonBeyondTheSpiceLLCafamilyownedoperatedcompanyspecializinginthehandcraftingofall-naturalreal-worldAsiansauces.CanadaEnterprisesproducersofJinJaa100naturalbeveragewithapotentdoseoffreshgingerblendedwithfruitteaandatouchofcayenne.PicatinnyInnovationCenterLighteningEnergyagreenbatterydeveloper.UniversalGlobalProductsanadvancedmetalcoatingsandnanoparticleresearchcompany.BusinessDevelopmentCenterAsburyParkKuraturacustomizedwebmagazinepublishingservice. CommercializationCenterforInnovativeTechnologiesNorthBrunswickOrthobondadeveloperofnano-coatingsformedicalproducts.TheIncubatorInc.TheBOSSBusinessOneStopServicePlainfieldHopesCAPInc.aproviderofavarietyofservicesin-cludinganEarlyHeadStartProgramtoresidentsofHud-sonandUnionCountiesoperatingoutof10locationsinHobokenandPlainfieldNewJersey.RutgersCamdenIncubatorCamdenmVisumdevelopedtheonlyenterprise-widemobilityplatformwithintegrationstoallmajorback-endsystemsandhandlingalltypesofclinicaldata.Weliketobeveryinvolvedandtypicallyholdaboardseat.Wehelpthecompanywithitsstrategyopendoorstocustomersandhelphireresources--andthisisjustforopeners.Itiscriticallyimportanttoustoaimtobevalue-addateverystepinthescalingofthecompanyfromthefirstfinancingthroughanexit.WhatisthebestwayforanentrepreneurtoapproachyouaboutinvestingintheircompanyItiscriticalforentrepreneurstoidentifyaninvestmentfirmthatislookingforcompaniesatthestartupsstageofdevelopmentsubjectmatterandgeographiclocation.Whenthecompanyapproachestheinvestoritsimportanttogoinwithawarmintroduction.Askyourlawyeroraccountingfirmiftheyknowsomeonewhomightberightasaninvestor.Wehaverelationshipswiththisnetworkandknowmany.TheycountIlaughwhenIgetemailsthatsayDearSirorMadam.ThatshowsmethattheCEOdidntevenhavethefire-powertolookupmyname.Everyfirmhastheirteamlistedontheirwebsiteandwealsolistthestageandfocusareathatwewant.Thecompanymustknowthisinformationbeforeapproachinganinvestor.WhatadvicewouldyougivetoacompanylookingforitsfirstangelinvestorLookaroundforsomeonewhohasbeeninyoursubjectarea.Itcouldbeanexperiencedexecutivewhowasonceinyoursectorandhasexiteditcouldbesomeoneyourerelatedtooryournext-doorneighbor.Ifitssome-oneyoudontknownetworkonLinkedInorothersocialmediaplatformsandfindyourwaytothem.Itisim-portanttobuildandthenuseyourbusinessnetworkstoachievethegoal.Whatadvicewouldyougivetocompaniesforpitch-ingtoinvestorsAshortwell-donePowerPointhelpsguidetheconver-sationandkeepseverybodyontrack.Clearlyexplaintheopportunityandtheteamsbackground.continuedonbackpagePage7InterviewwithJeanneM.Sullivancontinuedfrompage3AtwhatstageofacompanysgrowthareyoumostlikelytoinvestOursweetspotincludescompaniesthathavereached2-15milliontoplinerevenue.Butwealsoinvestinafewcompaniesearlierwhensyndicatesarebeingformedandvaluationisattractiveandinlatercompa-niesthatcouldpotentiallygopublicorbeacquiredatanicemultiple.WhatismostimportantwhenyouaremakinganinvestmentdecisionThefirstcriticalelementistheteamandtheleadershiparoundtheteam.WelookforaCEOwhohasdeepdomainexperienceaboutthecompany.Thesecondcriticalelementisthesizeoftheopportunityandifthereisalargeaddressableopportunitythisgetsourinterest.Thethirdisquarteroverquartergrowthacompanythatswellonitswaytotractionisanimpres-siveinvestmentopportunity.Howinvolvedareyouinthecompaniesinwhichyouinvest NewJerseyTheRightStateforEntrepreneursandBusinessVentureDevelopmentAreyouavisionaryentrepreneurwithanawe-inspiringbusinessplanDoyouhavethetechnicalknow-howtobecompetitiveIfyesanincubatorinournetworkcouldbethenexthomeforyourbusiness.Tofindoutmorecalloremailthecontactslistedbelow.Foradditionalinformationabouteachincubatorvisitourwebsiteatwww.njbin.org.TheNationalBusinessIncubationAssociationNBIAistheworldsleadingorganizationadvancingbusinessincubationandentrepreneurship.Eachyearitprovidesthousandsofprofessionalswithinformationeducationadvocacyandnetworkingresourcestobringexcellencetotheprocessofassistingearly-stagecompanies.Anelectedvotingboardofdirectorsrepresentingtheworldsleadingincubatorsgovernstheassociation.TheNewJerseyBusinessIncubationNetworkNJBINisacollaborativestatewidecommunityofbusinessexpertsresourcesandfacilitiesdedicatedtoenhancingthecommercialsuccessofearly-stageentrepreneurialcompaniesgrowinghigherpayingjobsinNewJerseyandsupportingtheEconomicGrowthStrategyfortheState.2011NBIABurlingtonCountyCollegeHighTechnologyandLifeScienceIncubatorsMountLaurelContactIsabelThompson856-222-9311x2800ithompsobcc.eduTheBusinessDevelopmentCenterAsburyParkContactRogerBoyce732-455-0519rogerbinterfaithneighbors.orgTheBusinessDevelopmentIncubatoratNewJerseyCityUniversityJerseyCityContactJosephTetteh201-200-2313jtettehNJCU.eduTheCommercializationCenterforInnovativeTechnologiesNorthBrunswickContactDonaldShatinsky732-729-0022dshatinskynjeda.comTheEnterpriseDevelopmentCenteratNJITNewarkContactJerryCreightonSr.973-643-4063jerry.creightonnjit-edc.orgJuiceTankSomersetContactAnishDesai908-505-5735anishjuicetank.comTheIncubatorInc.TheBOSSPlainfieldContactJefferyDunn908-757-5155jefferyndunnyahoo.comMeadowlandsRegionalAcceleratoratBergenCommunityCollegeLyndhurstContactMichelBitrittoPh.D.201-301-1280mbitrittobergen.eduThePicatinnyInnovationCenterDoverContactMarkMerclean973-442-6400mmercleanccm.eduRowanUniversitysRohrerCollegeofBusinessIncubatorMullicaHillContactStephenKozachyn856-256-4126kozachynrowan.eduTheRutgers-CamdenBusinessIncubatorCamdenContactSuzanneZammit856-479-9044suzannezcamden.rutgers.eduTheRutgersEcoComplexBordentownContactSerpilGuranPh.D.609-499-3600x225guranaesop.rutgers.eduTheRutgersFoodInnovationCenterBridgetonContactMichaelduBois856-459-1900x4516duboisaesop.rutgers.eduTheSustainableBusinessAcceleratorVirtualContactJonathanCloud908-306-9075jcloudfdu.eduWCCCSmallBusinessGrowthCenterPhillipsburgContactEveAzar908-878-0203azarwarren.eduInterviewwithJeanneM.Sullivancontinuedfrompage7TheCEOshouldexplainthetoplinerevenueoperatingexpensesovertimetheamountofcapitalthecompanyisraisingandwhatthecapitalwillachieve.Itisimportanttohaveawonderfulproductorservicebutthemostimportantthingistoconvincetheinvestorthatyoucanscalethebusiness.Havingasharpshooterteamaroundyoucanraisethecomfortleveloftheinvestor.Somanytimesentrepreneursarejustinlovewiththefea-turesandfunctionsoftheirproductbutthatisjustnotenoughtogetthewalletsoutofourpockets.Donotshowademowithinthefirstminute.ThedesiretoshowademowithinthefirstfewminutesisarealmarkerfortheCEOwhoisjustinlovewiththefeaturesandfunc-tions.IwanttohearhowtheyregoingtomovethedialandtheBusinessoftheBusiness.DoyouthinkbusinessincubatorshelpcompaniestobebetterpreparedIncubatorsaretrulythewaytogoandforfirst-timeCEOsIbelievetheyareimportantforsuccess.Inincuba-torsentrepreneurslearnhowtopackagethemselvesandhowtokickopenthedoortoanangelorVCinvestor.Theylearnaboutthetoolstheyneedtogetthejobdoneandthedetailsaroundvaluationanddealstructuring.Thesearetrulycriticalitemsforyoungcompaniestoun-derstandsothattheywillbeseenasexperiencedwithstreetsmarts.